Beth PickardMar 12, 20216 minChoosing Between Brand-Building & Marketing ROIIt’s a marketer’s dilemma. Do you play the “long game” and engage in brand-building initiatives that are great for your organization’s...
Beth PickardFeb 24, 20214 minNavigating Early Issues with Name, Image & Likeness (NIL)NIL is coming, and there are some easy ways to prepare, even before we know all the details...